About

Who I Am and What I Believe:

I change this section of the site all the time. Not because I’m unsure of who am I, but because what parts of myself I want to emphasize to the public is an ever-evolving thing.

The nuts and bolts are that I’m an entrepreneur, an educator, and a lawyer, among many other things. I’m someone who has become increasingly connected to the idea that when we create opportunities for ourselves, we need to always bring others onboard. There’s no greater professional joy for me than building a team and seeing their individual and collective confidence grow. It’s a life-changing thing for everyone.

I’m also very committed to the idea that what has changed so dramatically in the world over the past decades is the lack of basic decency businesses and people in positions of power all too show to employees. I love the Swedish term “co-worker,” because it conveys a sense that we’re in this thing together. I bemoan the lack of decency in the workplace, how people are far too often seen as simply a resource, no different from an inanimate commodity. It’s not an exaggeration – so much of what we’re dealing with in today’s global economy is a product of that mind set.

So, I think that I stand for something greater than just generating revenue for my clients though, fortunately, I’m known to do that exceedingly well. There’s always a bigger human picture to consider.

Value and Authenticity:

I deeply believe in value and authenticity.

Far too often, businesses spend ridiculous amounts of money creating pointless illusions. What they should be doing is creating much better experiences for the people who use what they make. It’s obvious, but I think that if businesses focus on making things that are great, then people will want to keep engaging with their brands.

So, car companies should make safer, more comfortable, cars that we actually love to drive. Schools should offer better quality education that is so interesting that students will want to engage with the school on a deeper level and learn more. And better mousetraps should be built every day that look cool and catch mice with, well, elan. Yeah. Elan.